Total appoint Simon Ashall as Head of Vendor Management

Total appoint Simon Ashall as Head of Vendor Management

Total today announced the appointment of Simon Ashall to the new role of Head of Vendor Management. Simon joins Total from Kelway, where he led one of the vendor teams.

“We’ve grown significantly over the past four years and as a result we are now an important partner to several major vendors and, as our growth continues, a key development partner for many more,” explains Aidan Groom, Joint Managing Director at Total. He continues, “We need to have a more proactive and mature approach to managing and developing relationships with our principal partners than has hitherto been possible, and Simon has the knowledge and experience to do that.”

Simon will be responsible for developing and maintaining strong relationships with key vendors, identifying emerging vendors and ensuring that Total holds the right levels of accreditations with its partners.

Prior to joining Total Simon held senior vendor management positions at Kelway and ISC Networks (prior to its acquisition by Kelway) and commercial roles in distribution at CCD (now Ingram Micro) and ETC (now part of Azlan). While at Kelway and ISC, Simon helped the businesses to achieve and retain highest level partner status with Apple, Citrix, Lenovo, NetApp and VMware amongst others.

“I’ve only heard good things about Total from the vendors I speak to, and that combined with it being an agile, growing, UK owned business really appealed to me,” comments Simon Ashall, Head of Vendor Management at Total. He continues, “Total has what it takes to be a top twenty, or higher, VAR and a key part of achieving that is ensuring that have the right relationships with key vendors and are working together effectively to win mutually beneficial business. I want to ensure that Total is recognised as a trustworthy and easy to work with partner that delivers.”